Consumer Activation Lead [Turkey]


 

Site Name: Turkey - Istanbul
Posted Date: Jul 21 2023


Job Purpose:

Will be accountable for development and implementation of disease awareness campaigns, and for the improvement of awareness of vaccine preventable disease with cross collaboration of medical, communication, government affairs, regional /global teams and external stakeholders.

Your Responsibilities:

  • To develop and prioritize actions to grow disease awareness and consumers non-promotional actions with full understanding of touch points built on /consumer/patient insights.
  • Develop and implement consumer engagement journey & 360-degree consumer media planning.
  • Collaborate with internal stakeholders and external customers and agencies to achieve objectives.
  • Follow GSK approval processes to ensure that all non-promotional activities and its contents and communications activities are compliant.

Why you?

Basic Qualifications:

We are looking for professionals with these required skills to achieve our goals:

  • Experience in consumer marketing either in FMCG or in Consumer healthcare min 3 years.
  • Operational excellence.
  • Agile communicator (both written and oral, in English).
  • Be proactive & result oriented.

Preferred Qualifications:

If you have the following characteristics, it would be a plus:

  • Strategic thinker
  • Self-accountable & resilient
  • Innovative & visionary


GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. Getting ahead means preventing disease as well as treating it, and we aim to positively impact the health of 2.5 billion people by the end of 2030.

Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a workplace where everyone can feel a sense of belonging and thrive as set out in our Equal and Inclusive Treatment of Employees policy. We’re committed to being more proactive at all levels so that our workforce reflects the communities we work and hire in, and our GSK leadership reflects our GSK workforce.

Contact information:
You may apply for this position online by selecting the Apply now button.

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